Portfolio
Interview Examples
Small Business Stories –
Hoxton Hall
30 min interview. Tells the background story of the CEO to reveal the human side behind a business.
YouTube blurb: “Hackney has some real treasures, including a working Victorian music hall in Hoxton. Behind the high street, wonderful stories are being told …. Until he was 14, Stuart didn’t know you could make performance a job. He’d certainly never heard of drama school. All that changed when was taken to see Starlight Express for his birthday. Why couldn’t he be on that stage? After all, he already knew how to roller skate … With no prior C-suite experience, he’s now the CEO of Hoxton Hall. Here’s how it happened ….”
Interview Examples
Small Business Stories – Computer Tutoring
10 min version. Designed to emphasise the knowledge and expertise of the business.
YouTube blurb: “From a basement flat in leafy Hammersmith, a brick-built Victorian suburb on an elbow of the Thames, Simon and Cindy Cubbin sound like a US sit-com couple. Well, they also make the perfect business partnership. Simon started Computer Tutoring with a £600 front page ad in 2002. Find out how they’ve turned fixing printers for OAPs into training household names to use Microsoft’s 365 apps.”
Customer and Client Engagement
D2C
Direct to Consumer businesses engagement leaflet.
We will supply printed copies or a PDF of this tri-fold leaflet. You can give them to the customers we select to answer their concerns.
B2B
Business to Business FAQs
Printed copies or a PDF can be provided to you to forward on to the clients you’d like us to speak to.
Report
Page 1 tells you all about the customer. Page 2 (shown) tells you what they think of you.
Scores can be tracked across repeat interviews. Reports can be used to inform your customer personas.